The 100 Best Business Books of All Time
I've always thought the ROI on business books
is one of the best deals around. For about $25 you are invited to
engage in a mental dialogue with someone who has spent years thinking
about a specific topic. You, in turn, walk away a few hours later
reaping the benefits of someone's hard-won experience and wisdom.
In the years since I wrote Working Solo (in 1994, the first
of four books in the Working Solo series), the number of business books
on the market has exploded, and the pace of business has quickened. As
a result, it's often difficult to know which business books warrant our
investment -- of both time and money.
Enter Jack Covert (founder) and Todd
Sattersten (president) of 800-CEO-READ, a specialty business book
retailer. Jack and Todd know business books like no others -- it's
their passion, and their business. For the past quarter century they
have waded through thousands of newly published titles, assessing their
value and determining how to present them to their customers.
As a complement to the 800-CEO-READ blog, Jack and Todd have added their own book to
the roster -- The 100 Best Business Books of All Time. Here
is a soloist's dream: a synopsis of valuable business books that makes
it easy to decide if a book is right for you. Their book is not a
numerical ranking of best books, rather each book included had to meet
three criteria: it is accessible and easy to understand; it contains
ideas that are still applicable today; and the author presents valuable
ideas.
A brief (2-3 page) overview of each book is followed by suggestions for
additional titles related to the topic. It's easy to get lost in this
book -- rediscovering books you've read but forgotten, finding details
of books on your "always meant to read that" list, and encountering
brand new titles and authors that look intriguing.
In a quick count, I found that I've read about half of the 100; a
quarter are on my "want to read list" and another quarter are on a
"someday, maybe" list. (Want to see how you stack up? Here's the full list of the 100 books.)
Hats off to Jack and Todd for being the scouts
for solo business owners who have good intentions but scarce time.
They've filtered through the thousands of books published each year
(11,000 in 2007 alone!) to find us the gems. P.S. Follow me on Twitter for brief
updates on Working Solo news, deals, and resources that are
time-sensitive. Working Solo, Inc. President Terri Lonier* is a recognized authority on the SOHO (small office/home office) market and entrepreneurship. She knows SOHO from the inside-out, since she has been a business owner, consultant, author, and advisor to solo professionals for more than 20 years.
Terri guides individuals who want to start and grow a solo business. A pioneer in the solo entrepreneurial movement, she is the author of hundreds of articles, three audio programs, and five books. Her classic entrepreneurial startup guide, Working Solo, was named the #1 choice for solo entrepreneurs by Inc. magazine and "the free agent's bible" by Fast Company magazine. Terri also advises corporations on how to better understand and connect with the booming SOHO market. Her ongoing research and direct experience with the SOHO market make her a respected source for news and insights on this important business segment. Her work has been featured in The New York Times, Wall Street Journal, USA Today, Fortune, Business Week, Fast Company, Inc., Home Office Computing, and other publications, as well as on CNBC, CNN/fn, the BBC, and radio programs nationwide.
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